Augmented Reality (AR) is rapidly transforming various industries by overlaying digital information onto the real world, enhancing user experiences in unprecedented ways. India has emerged as a significant player in the AR space, with several startups making notable advancements. Here’s a detailed look at the top 10 AR startups in India:
1. Scapic
Summary :
Scapic is a platform that democratizes AR and VR technology, enabling businesses to create, share, and explore immersive experiences without needing coding skills. Focused on e-commerce, advertising, and education, Scapic helps enhance product presentations and marketing campaigns by making 3D and 360-degree content creation accessible and user-friendly.
| Attribute | Details |
|---|---|
| Startup | Scapic |
| Location | Bengaluru |
| Founded | 2017 |
| Overview | Scapic provides a platform for creating, sharing, and exploring AR and VR experiences, making immersive technology accessible without coding. Focuses on e-commerce, advertising, and education. |
Location: Bengaluru
Founded: 2017
Overview: Scapic is a platform that empowers businesses to create, share, and explore AR and VR experiences. The company’s tools allow users to build immersive experiences without any coding skills, making AR accessible to a broader audience. Scapic’s solutions are widely used in e-commerce, advertising, and education.
2. Avataar.me
Summary :
Avataar.me specializes in 3D product visualizations and interactive AR experiences for e-commerce, enhancing customer engagement and conversion rates. Their platform allows brands to create realistic, immersive shopping experiences that help customers make better purchasing decisions.
| Attribute | Details |
|---|---|
| Startup | Avataar.me |
| Location | Bengaluru |
| Founded | 2016 |
| Overview | Specializes in 3D product visualizations and interactive AR experiences for e-commerce, enhancing customer engagement and conversion rates. |
Location: Bengaluru
Founded: 2016
Overview: Avataar.me focuses on enhancing customer engagement through AR. Their platform enables brands to create 3D product visualizations and interactive experiences, which are particularly beneficial for e-commerce. Avataar.me’s technology helps improve conversion rates by providing customers with a more interactive and realistic shopping experience.
3. Whodat
Summary :
Whodat develops AR solutions for real estate, retail, and marketing sectors. Their platform enables users to visualize and interact with 3D content in real-world settings, improving product presentations and customer engagement by making digital content more tangible and interactive.
| Attribute | Details |
|---|---|
| Startup | Whodat |
| Location | Bengaluru |
| Founded | 2013 |
| Overview | Develops AR solutions for real estate, retail, and marketing. Their platform enables users to visualize and interact with 3D content in real-world settings. |
Location: Bengaluru
Founded: 2013
Overview: Whodat specializes in developing AR solutions for various sectors, including real estate, retail, and marketing. Their AR platform allows users to visualize and interact with 3D content in real-world environments. Whodat’s innovative approach helps businesses enhance their product presentations and customer engagement.
4. GridRaster
Summary :
GridRaster offers cloud-based AR/VR platforms that leverage edge computing and 5G technologies to deliver high-fidelity, low-latency AR experiences. Their solutions are designed for enterprise applications such as training, design, and collaboration. GridRaster’s technology ensures scalable and performant AR/VR experiences, making it ideal for industries that require detailed and real-time visualizations.
| Attribute | Details |
|---|---|
| Startup | GridRaster |
| Location | Bengaluru |
| Founded | 2015 |
| Overview | Offers cloud-based AR/VR platforms utilizing edge computing and 5G technologies for high-fidelity, low-latency AR experiences, particularly for enterprise applications. |
Location: Bengaluru
Founded: 2015
Overview: GridRaster provides cloud-based AR/VR platforms that leverage edge computing and 5G technologies. Their solutions are designed to deliver high-fidelity, low-latency AR experiences for enterprise applications, including training, design, and collaboration. GridRaster’s technology is known for its scalability and performance.
5. Loop Reality
Summary :
Loop Reality provides AR and VR-based training and simulation solutions for corporate clients. Their platforms create immersive training experiences that help improve employee skills and productivity. Loop Reality’s solutions are particularly popular in the manufacturing, healthcare, and education sectors, where realistic simulations can significantly enhance learning and operational efficiency.
| Attribute | Details |
|---|---|
| Startup | Loop Reality |
| Location | Chennai |
| Founded | 2016 |
| Overview | Provides AR and VR-based training and simulation solutions for corporate clients, enhancing skills and productivity, especially in manufacturing, healthcare, and education. |
Location: Chennai
Founded: 2016
Overview: Loop Reality offers AR and VR-based training and simulation solutions for corporate clients. Their platforms provide immersive training experiences that help improve employee skills and productivity. Loop Reality’s solutions are particularly popular in sectors like manufacturing, healthcare, and education.
6. SmartVizX
Summary :
SmartVizX focuses on the architecture, engineering, and construction (AEC) industry with their platform, Trezi. Trezi allows architects and designers to create immersive visualizations of their projects, enhancing collaboration and reducing design errors. By providing a virtual environment to explore and modify designs, SmartVizX improves the overall design process and project outcomes.
| Attribute | Details |
|---|---|
| Startup | SmartVizX |
| Location | Noida |
| Founded | 2015 |
| Overview | Focuses on the AEC industry with Trezi, a platform for creating immersive visualizations, enhancing collaboration and reducing design errors. |
Location: Noida
Founded: 2015
Overview: SmartVizX is an AR/VR startup focusing on the architecture, engineering, and construction (AEC) industry. Their platform, Trezi, allows architects and designers to create immersive visualizations of their projects, enhancing collaboration and reducing design errors. SmartVizX’s solutions are transforming how AEC professionals present and refine their work.
7. Scanta
Summary :
Scanta develops AR-based security solutions that use machine learning to protect users from cyber threats. Their unique approach involves creating AR avatars that assist users in navigating the digital world safely. Scanta’s innovative technology merges cybersecurity with immersive experiences, offering a new way to safeguard digital interactions.
| Attribute | Details |
|---|---|
| Startup | Scanta |
| Location | Gurugram |
| Founded | 2016 |
| Overview | Develops AR-based security solutions using machine learning to protect users from cyber threats with AR avatars assisting in digital navigation. |
Location: Gurugram
Founded: 2016
Overview: Scanta develops AR-based security solutions that use machine learning to protect users from cyber threats. Their unique approach involves creating AR avatars that assist users in navigating the digital world safely. Scanta’s technology is innovative, merging cybersecurity with immersive experiences.
8. Merxius
Summary :
Merxius offers AR and VR solutions for the industrial and educational sectors. Their flagship product, RED, is a platform that enables the creation of immersive training modules and simulations. Merxius’s solutions are designed to enhance learning outcomes and operational efficiency, providing realistic training environments that can be customized to various industrial needs.
| Attribute | Details |
|---|---|
| Startup | Merxius |
| Location | Hyderabad |
| Founded | 2011 |
| Overview | Offers AR and VR solutions for industrial and educational sectors, with RED, a platform for immersive training modules and simulations to enhance learning and operational efficiency. |
Location: Hyderabad
Founded: 2011
Overview: Merxius offers AR and VR solutions for the industrial and educational sectors. Their flagship product, RED, is a platform that enables the creation of immersive training modules and simulations. Merxius’s solutions are designed to enhance learning outcomes and operational efficiency.
9. Tesseract
Summary :
Tesseract, now acquired by Reliance Jio, is known for its consumer-oriented AR/VR hardware and software. Their products, such as the Jio Glass, aim to bring AR experiences to a broader audience, focusing on entertainment, education, and communication. Tesseract’s innovations are making AR more accessible and mainstream in India, driving the adoption of immersive technologies in everyday life.
| Attribute | Details |
|---|---|
| Startup | Tesseract |
| Location | Mumbai |
| Founded | 2015 |
| Overview | Known for consumer-oriented AR/VR hardware and software, including Jio Glass, focusing on entertainment, education, and communication. Acquired by Reliance Jio. |
Location: Mumbai
Founded: 2015
Overview: Tesseract, now acquired by Reliance Jio, is known for its consumer-oriented AR/VR hardware and software. Their products, such as the Jio Glass, aim to bring AR experiences to a broader audience, focusing on entertainment, education, and communication. Tesseract’s innovations are making AR more accessible and mainstream in India.
10. ExperReality
Summary :
ExperReality specializes in creating AR solutions for marketing and retail. Their platform enables brands to develop interactive marketing campaigns and immersive shopping experiences. ExperReality’s technology helps increase customer engagement and drive sales by providing a unique and engaging user experience, transforming how consumers interact with products and brands.
| Attribute | Details |
|---|---|
| Startup | ExperReality |
| Location | Bengaluru |
| Founded | 2018 |
| Overview | Creates AR solutions for marketing and retail, enabling interactive marketing campaigns and immersive shopping experiences to boost customer engagement and sales. |
Location: Bengaluru
Founded: 2018
Overview: ExperReality specializes in creating AR solutions for marketing and retail. Their platform enables brands to develop interactive marketing campaigns and immersive shopping experiences. ExperReality’s technology helps increase customer engagement and drives sales by providing a unique and engaging user experience.
Frequently Asked Questions (FAQs) about Augmented Reality Startups in india
| Startup | Question | Answer |
|---|---|---|
| Scapic | What does Scapic do? | Scapic is a platform that allows businesses to create, share, and explore AR and VR experiences without needing coding skills. |
| Which industries does Scapic focus on? | Scapic focuses on e-commerce, advertising, and education. | |
| When was Scapic founded? | Scapic was founded in 2017. | |
| Where is Scapic located? | Scapic is located in Bengaluru. | |
| Avataar.me | What is Avataar.me known for? | Avataar.me specializes in 3D product visualizations and interactive AR experiences for e-commerce. |
| How does Avataar.me benefit businesses? | Avataar.me enhances customer engagement and conversion rates through realistic and interactive shopping experiences. | |
| When was Avataar.me founded? | Avataar.me was founded in 2016. | |
| Where is Avataar.me based? | Avataar.me is based in Bengaluru. | |
| Whodat | What services does Whodat provide? | Whodat develops AR solutions for real estate, retail, and marketing, enabling users to visualize and interact with 3D content in real-world environments. |
| What industries does Whodat serve? | Whodat serves the real estate, retail, and marketing sectors. | |
| When was Whodat established? | Whodat was established in 2013. | |
| Where is Whodat headquartered? | Whodat is headquartered in Bengaluru. | |
| GridRaster | What does GridRaster offer? | GridRaster provides cloud-based AR/VR platforms utilizing edge computing and 5G technologies for high-fidelity, low-latency AR experiences. |
| Which industries benefit from GridRaster’s solutions? | GridRaster’s solutions are particularly beneficial for enterprise applications such as training, design, and collaboration. | |
| When was GridRaster founded? | GridRaster was founded in 2015. | |
| Where is GridRaster located? | GridRaster is located in Bengaluru. | |
| Loop Reality | What solutions does Loop Reality provide? | Loop Reality offers AR and VR-based training and simulation solutions for corporate clients, enhancing skills and productivity. |
| Which sectors does Loop Reality serve? | Loop Reality serves manufacturing, healthcare, and education sectors. | |
| When was Loop Reality founded? | Loop Reality was founded in 2016. | |
| Where is Loop Reality based? | Loop Reality is based in Chennai. | |
| SmartVizX | What industry does SmartVizX focus on? | SmartVizX focuses on the architecture, engineering, and construction (AEC) industry. |
| What is SmartVizX’s main product? | SmartVizX’s main product is Trezi, a platform for creating immersive visualizations. | |
| When was SmartVizX founded? | SmartVizX was founded in 2015. | |
| Where is SmartVizX located? | SmartVizX is located in Noida. | |
| Scanta | What does Scanta specialize in? | Scanta specializes in AR-based security solutions using machine learning to protect users from cyber threats. |
| How does Scanta’s technology work? | Scanta creates AR avatars that assist users in navigating the digital world safely. | |
| When was Scanta founded? | Scanta was founded in 2016. | |
| Where is Scanta headquartered? | Scanta is headquartered in Gurugram. | |
| Merxius | What services does Merxius offer? | Merxius offers AR and VR solutions for the industrial and educational sectors. |
| What is Merxius’s flagship product? | Merxius’s flagship product is RED, a platform for immersive training modules and simulations. | |
| When was Merxius founded? | Merxius was founded in 2011. | |
| Where is Merxius based? | Merxius is based in Hyderabad. | |
| Tesseract | What is Tesseract known for? | Tesseract, now acquired by Reliance Jio, is known for consumer-oriented AR/VR hardware and software. |
| What is one of Tesseract’s notable products? | One of Tesseract’s notable products is Jio Glass, which focuses on entertainment, education, and communication. | |
| When was Tesseract founded? | Tesseract was founded in 2015. | |
| Where is Tesseract located? | Tesseract is located in Mumbai. | |
| ExperReality | What does ExperReality specialize in? | ExperReality creates AR solutions for marketing and retail, enabling interactive marketing campaigns and immersive shopping experiences. |
| How does ExperReality benefit businesses? | ExperReality’s technology helps increase customer engagement and drives sales by providing a unique and engaging user experience. | |
| When was ExperReality founded? | ExperReality was founded in 2018. | |
| Where is ExperReality based? | ExperReality is based in Bengaluru. |
Conclusion
The augmented reality landscape in India is thriving with innovative startups that are pushing the boundaries of technology. From e-commerce and education to enterprise and cybersecurity, these companies are leveraging AR to create immersive and practical solutions that enhance user experiences and drive business growth. As AR continues to evolve, these startups are poised to play a significant role in shaping the future of this dynamic field.
